The Founder

Hi, I’m Marissa-deep feeler, creator, and the heart behind It’s Okay to Feel.

For as long as I can remember, I’ve felt everything intensely. As a child, I often wondered why I seemed more sensitive than everyone around me. Emotions moved through me like waves, sometimes soft, sometimes crashing, and for a long time, I thought that made me “too much.” But over the years, I’ve come to see this depth of feeling not as a weakness, but as a gift. Feeling deeply has taught me empathy. It’s helped me connect, heal, and hold space for others. It’s also made me passionate about reminding people that our emotions are not problems to be fixed,they’re meant to be felt.

The Why Behind the Brand

That’s why I created It’s Okay to Feel. What began as a clothing brand rooted in emotional expression has grown into something so much bigger. Each piece is designed in collaboration with artists who believe, like I do, in the power of feeling fully and being seen for who you really are. But the mission doesn’t stop with clothes. We’re currently building a free therapy app that will connect people with licensed therapists at no cost to them. I know what it’s like to need support and not know where to turn, and I don’t believe access to mental health care should depend on your income or insurance. This app is my dream in motion, a way to offer real, accessible help to anyone who needs it.

From My Heart to Yours

If you’re here reading this, thank you. You’re the reason this community exists. My hope is that you find something here, a shirt, a message, a reminder-that helps you feel a little more seen. And if you’ve made it this far, here’s a little gift from me to you: use code “bethechange” at checkout for a discount.

With love,

Marissa

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